DSA Β· Connector Β· Referral Program

Become a Rathi Finance Partner

Refer Home Loan, LAP, Business Loan, Personal Loan and more β€” with full documentation support and access to our 260+ lender network. Zero investment required to get started.

Registration is free. Our partner team verifies every registration before case submission begins.

Who partners with us

  • DSAs & Loan Agents looking for a wider lender network
  • Property Consultants with clients who need financing
  • CAs & Business Consultants advising on business finance
  • Anyone with a network who can refer a genuine loan requirement
Who Can Partner With Us

Built for different kinds of partners

Whichever describes you, Rathi Finance gives you a wider lender network and real documentation support for every case you bring.

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For

DSA / Loan Agent

Who it's for: Existing loan agents or DSAs already working with one or two lenders.

What you can refer: Home Loan, LAP, Business Loan, Personal Loan, Balance Transfer, Working Capital.

Why Rathi Finance: Wider lender network to place cases that don't fit your current tie-ups, plus documentation support.

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For

Property Consultant

Who it's for: Real estate brokers/consultants whose clients are buying or already own property.

What you can refer: Home Loan, LAP / Mortgage Loan, Balance Transfer.

Why Rathi Finance: A natural add-on service for your clients β€” we handle the financing conversation end-to-end.

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For

CA / Business Consultant

Who it's for: Chartered Accountants, tax consultants and business advisors with business-owner clients.

What you can refer: Business Loan, Working Capital / OD-CC, LAP for business needs.

Why Rathi Finance: Add a value-added referral service without taking on the lending process yourself.

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For

Referral Partner / Connector

Who it's for: Anyone with a professional or personal network β€” insurance agents, shopkeepers, HR professionals, and others.

What you can refer: Any product β€” an informal introduction is enough to start.

Why Rathi Finance: A simple way to help someone you know, without any formal DSA commitment.

Why Partner With Rathi Finance

A wider network, without the overhead

260+ Lender Network*

Multiple bank & NBFC options to place a case, instead of relying on one or two lenders.

Full Product Range

Refer across Home Loan, LAP, Business Loan, Personal Loan, Balance Transfer and Working Capital / OD-CC β€” one partner relationship, six products.

Support for Complex Cases

Difficult profiles and previously-rejected cases are one of our specific areas of focus β€” see below.

Home LoanLAP / MortgageBusiness Loan Personal LoanBalance TransferWorking Capital / OD-CC

*260+ lender network is Rathi Finance's existing business claim. Actual lender availability for any specific case depends on product, borrower profile and geography.

Partner Benefits

What you get as a Rathi Finance partner

Today

Multiple Lender Options

Access our lender network for every case you bring, instead of a single tie-up.

Today

Case Assessment

Our team reviews each case and advises on the most suitable lender fit.

Today

Documentation Support

Guidance on the paperwork required for a smooth submission.

Today

Case Submission Support

We help file the case correctly with the chosen lender.

Today

Application Follow-Up

We follow up with the lender on your behalf as the case progresses.

Today

Partner Support

A dedicated point of contact via WhatsApp/phone for questions and updates.

Coming Soon

Digital Status Visibility

Real-time case-status and payout tracking through a partner dashboard β€” in development, not yet available.

Coming Soon

Partner Portal Login

Self-serve case submission and tracking β€” planned for a future phase; today this happens via WhatsApp/phone with your RM.

How Partners Work With Us

A simple, five-step process

1

Register

Submit your basic details using the short form below.

2

Partner Verification

Our team confirms your details over phone/WhatsApp.

3

Submit Requirement

Share your customer/client's loan requirement with us.

4

Case Processing & Updates

We assess the case, match it to a suitable lender, and keep you updated.

5

Disbursement / Payout

Once disbursed, payout follows the applicable commercial terms for that case.

Have a Difficult or Rejected Case?

Bringing a complicated profile shouldn't mean giving up. As a partner, you can approach Rathi Finance for cases involving:

Complicated / non-standard profiles Cases rejected elsewhere Secured / property-backed requirements Business finance requirements

We review each case on its merits across our lender network β€” we do not guarantee approval, and no case is promised a 100% outcome.

Discuss a Challenge Case β†’
Partner Registration

Register as a Partner

Step 1 is quick β€” no documents needed yet.

Partner Enquiry Form

Our partner team will contact you after reviewing your details.

Thank you β€” we've received your enquiry. A Rathi Finance advisor will contact you shortly to understand your requirement. For anything urgent, message us on WhatsApp at +91 72080 77551.

What happens after you register

1
Stage 1 β€” This form

Name, mobile, city, partner type. That's all we ask right now.

2
Stage 2 β€” After a verification call

Once our team has spoken with you, we'll request PAN and Aadhaar/GST plus bank details for payout β€” never before that conversation happens.

We deliberately don't ask for KYC documents at Stage 1 β€” this matches the staged-onboarding pattern found across the best-performing DSA platforms in our own design benchmark research.

Trust

Who you're partnering with

2016Serving Since
260+Lender Network*
6Loan Products
MSMEUdyam Registered
Real partner testimonials β€” coming soon.
This section will only display genuine, consented partner testimonials once collected. No placeholder or invented reviews are used.
FAQ

Partner questions, answered

Who can become a Rathi Finance partner?

DSAs and loan agents, property consultants, CAs/business consultants, and anyone with a network who can make a genuine referral. There's no formal qualification required to register.

What type of cases can I refer?

Any case involving Home Loan, LAP, Business Loan, Personal Loan, Balance Transfer, or Working Capital/OD-CC β€” including complicated or previously-rejected cases.

Which loan products can I refer?

Home Loan, LAP / Mortgage Loan, Business Loan, Personal Loan, Balance Transfer, and Working Capital / OD-CC.

How does partner registration work?

Fill the short form above with your basic details. Our team verifies your details over a call, and you can start submitting cases after that.

What documents are required?

None at registration. After verification, we'll request PAN and Aadhaar/GST along with bank details for payout β€” this happens only at Stage 2, after a human conversation with our team.

How are cases submitted?

Today, cases are submitted via WhatsApp/phone with your dedicated point of contact. A self-serve partner portal is planned for a future phase.

How are cases tracked?

Your Rathi Finance contact shares regular updates via WhatsApp/phone as your case progresses. Digital case-tracking is a planned future feature.

How does payout work?

Payout depends on the product, lender, case, and applicable commercial terms β€” our team will explain the specifics that apply to your case during onboarding.

Ready to start referring?

Registration takes under a minute β€” our partner team will guide you from there.

Register as a Partner πŸ’¬ Talk to Partner Support
πŸ’¬ WhatsApp Register as a Partner